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Sales Speak that Wins | Closing the Deal

Join Victor Adefuye of Dana Consulting and learn the best practices in modern sales conversations and how to get and close the deal of your dreams.


  • Introduction | Fundamental Rules and Sales Management
  • The Science of Sales
  • Initiating the Conversation | Introductions, Questions and Storytelling
  • Next Steps and Further Learning


Victor is a creative and entrepreneurial sales professional with a passion for tackling big challenges.  He founded Dana after seeing too many startups make the same mistakes around sales planning, hiring, and management. Victor began his career as an attorney, where he developed his communication and presentation skills.  He then leveraged these abilities in his first sales role at Northwestern Mutual, where he was recognized as one of the top young producers in the company.  Subsequently, Victor joined the entrepreneurial world, serving as Co-Founder & President of WellnessRebates, VP of Business Development at Apex Leaders LLC, and as a sales consultant to various B2B startups.  He is a graduate of Duke University and The George Washington University Law School.